主席团 Presidium
执行委员會 Executive
评审团 Judges
新评委申请
刘广飞 Colan Lau

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IAI传鉴国际广告奖执行主席


刘广飞，中国广告与品牌营销专家，中国传媒大学设计专业学位业界硕士研究生导师。曾任职于北京电通，负责海尔等知名品牌的创意与设计工作，2006年创立传大优浦。刘广飞在品牌设计与管理领域拥有超过二十六年的经验，致力于推动中国品牌国际化及文化创意产业的发展。他带领团队建立了SR品牌服务体系，为超过360家企业提供品牌塑造服务。2016年起，刘广飞出任IAI传鉴国际广告奖执行主席，推动奖项体系改革，构建了涵盖广告、旅游、电商、体育等多个领域的垂直奖项矩阵。此外，他还积极推动非遗文化与现代创意的融合，通过“传鉴中国非遗”等项目助力传统文化的传播与传承。


IAI始创于2000年北京广播学院IAI国际广告研究所，是中国知名的综合性广告创意与品牌营销奖项评选平台，业界公认的全面与权威的非媒体类、实战类的广告与品牌营销奖项平台。IAI传鉴的使命为推动广告及品牌营销可持续发展。目前IAI传鉴涵盖第27届IAI传鉴国际广告奖、与第11届IAI国际旅游奖、以及酒业、体育、电商、汽车、健康、金融共七大垂直赛事。


Colan Lau  is a Chinese expert in advertising and brand marketing, as well as an industry master's supervisor in the School of Design at Communication University of China (CUC). He previously worked at Dentsu Beijing, where he led creative and design projects for renowned brands such as Haier. In 2006, he founded UP Brand. With over 26 years of experience in brand design and management, Liu is dedicated to advancing the internationalization of Chinese brands and driving the growth of the cultural and creative industries. Under his leadership, his team established the SR Brand Service System, providing brand development services to over 360 enterprises. Since 2016, Liu has served as Executive Chairman of the IAI Awards, spearheading reforms to its awards system and building a vertical matrix spanning advertising, tourism, e-commerce, sports, and other sectors. Furthermore, he actively promotes the integration of intangible cultural heritage with modern creativity, helping preserve and spread traditional culture through initiatives such as "IAI Intangible Cultural Heritage of China."


Founded in 2000 at the IAI International Advertising Institute of the Beijing Broadcasting Institute (now CUC), IAI is a leading comprehensive advertising creative and brand marketing awards platform in China. It is widely recognized across the industry as a thorough, authoritative, non-media, and practice-oriented awards platform. The mission of IAI is to promote the sustainable development of advertising and brand marketing. Today, the IAI Awards umbrella encompasses the 27th IAI International Advertising Awards, the 11th IAI International Travel Awards, and seven vertical competitions spanning wine, sports, e-commerce, automotive, health, and finance.